Category: Company
Common Client Superstitions
Have you ever noticed any of these client superstitions? ...
Branding a Big Company
Branding a big company is not an easy task - but knowing what goes into it will make it a bit simpler. ...
Why You Should Never Forget to Follow Up
It is always important to follow up - even in circumstances where you may not think of it. ...

What Redfin Got Right (and You Can Too)
Redfin is one of the most prominent players in the real estate industry now. Its remarkable success is definitely something worth looking into. ...
Thank-You Notes That Lead to Leads
Thank-you notes are a personalized way to let clients know that you care. ...
Breaking News: Toys R Us Closures Could Cause Market Rents to Drop
The recent Toys R Us closures may have a large effect on the real estate market. ...

Selling Real Estate? You’re Probably a Click Fraud Victim…
Recently, advertisers have found the Cost Per Click (CPC) model extremely effective for increasing traffic to websites. With the CPC model, the ad is ...
Marketing Tricks to Treat Yourself with This Halloween
Which marketing tricks will you use this Halloween? ...
Marketing: Balancing the Traditional and Digital
Marketing is one of the most important parts of real estate, and it is becoming more common to mold together traditional and digital practices. ...

4 Steps to Convert Online Leads to Million-Dollar Closings
Tenacity, tenacity, tenacity. It’s probably no surprise that the most critical component in getting from an online search to the closing table is per ...